Episode 20: Walmart Works Its Vudu

Walmart’s streaming service Vudu (crazy, right? We didn’t know either.) is cracking open the warchest and diving into the content marketing game. It’s even more complicated than it sounds. Plus, #CODNation has Jake and Hunter laughing their heads off at one of the funniest (and cheapest) styles of groundswell marketing in a while.

https://www.youtube.com/watch?v=D5b8zJnF-h8  

https://www.youtube.com/watch?v=gqQfi7CS2nQ&list=PLZeek85Kuka0_o9xl5Q2F8wmsVu4ukqKz

https://www.dexerto.com/call-of-duty/call-of-duty-launch-new-codnation-campaign-for-black-ops-4-with-hilarious-post-malone-video-176696

https://www.marketwatch.com/press-release/call-of-duty-black-ops-4-delivers-biggest-launch-day-one-digital-sales-in-activision-history-2018-10-14

https://digiday.com/media/walmart-vudu-shopper-data-advertising-video-market/

Hunter Smith