Episode 45: IP Trip

Which is better, branded content or user generated content? If they hadn’t been distracted by Lord of the Rings, maybe Jake and Hunter would have been able to answer that question. Tune in this week to listen to them try and to hear the special announcement at the end of the episode.


Amazon And Lord Of The Rings

https://www.forbes.com/sites/robcain/2017/11/14/amazons-250m-lord-of-the-rings-purchase-price-is-1000-times-what-tolkein-first-got-for-it/#400ac5137273


https://www.inverse.com/article/38493-lord-of-the-rings-tolkien-rights-estate-christopher-amazon-show


https://gizmodo.com/amazon-reportedly-has-lord-of-the-rings-writers-in-a-lo-1832744087


Gyms As Publishers

https://digiday.com/marketing/high-end-gyms-becoming-publishers/



2019 Video Marketing Guide Download


Hunter Smith