Episode 55: Adidas And Nike's Big Fourth Of July

Fireworks weren’t the only things blowing up this last week. Nike and Adidas each had their turn as well. Jake and Hunter address the many sports-wear controversies of the previous week, continue their conversation on the power of cause-marketing, and check the temperature on the video streaming wars. 



FreeDrive Rebranding 

https://www.emarketer.com/content/amazon-rebrands-imdb-freedive-to-imdb-tv-ramping-up-its-ad-supported-video-strategy?ecid=NL1001 



Adidas UK Screws Up With Twitter

https://www.huffingtonpost.co.uk/entry/adidas-arsenal-kit-twitter-campaign-backfires_uk_5d1af85fe4b03d611640c4bf? 



Nike, Kaepernick, and Besty Ross

https://adage.com/article/cmo-strategy/nike-pulls-betsy-ross-flag-sneakers-after-kaepernick-complains/2181141 



Netflix Might Be Changing How They Think About Spending 

https://www.fool.com/investing/2019/07/08/netflix-might-be-changing-its-original-content-pri.aspx 



Hunter Smith